IN&OUT Digital Fashion Magazine

Explore the infinite creative possibilities of digital humans in game

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About the project

Background

Gilly is one of the most important characters in 'Game for Peace' . Based on our client's needs, we created a custom digital fashion magazine for her. The themes covered a variety of topics, including city themes, panda themes, game anniversary themes, Spring Festival themes, and birthday photoshoots, aiming to enrich and flesh out Gilly's character, blurring the boundaries between virtual characters and the real world.

Design Process

ISSUE 001 - GUANGZHOU TOWER & CHINESE NEW YEAR

This is a theme about the city of Guangzhou and the Chinese New Year. The design incorporates numerous Eastern elements, such as Jiangnan gardens and courtyards, kapok flowers symbolizing Guangzhou, and Xiguan windows.

Design Process

ISSUE 002 - GAME FOR PEACE 4TH ANNIVERSARY

This episode revolves around the fourth anniversary of Game For Peace, featuring a light-tech theme.

Design Process

ISSUE 003 - PANDA LAND

This episode focuses on public welfare, telling the story of Gilly's relationship with nature, and also connects with the Giant Panda Secret Realm map in the game.

Design Process

ISSUE 004 - LUNAR NEW YEAR OF DRAGON

This episode takes the traditional Year of the Dragon as its starting point, echoing the map scenes in the game and incorporating elements such as dragons, the Great Wall, fireworks, Kongming lanterns, and lanterns into its creation.